I craft meaningful, intuitive experiences that seamlessly connect the digital and physical worlds. Whether it's a screen-based interface, a real-world interaction, or the space in between, my focus is always on designing with purpose, clarity, and empathy. I bridge technology and human behavior to create cohesive journeys that feel effortless online, offline, and everywhere in between.
-
Senior UX Architect
Ericsson Canada
Apr 2022 - Jan 2025
User experience, Interface Designer, Experience architecture:ESOA, ERAD.
-
UX Architect
Ericsson Canada
May 2017 - Apr 2022
User experience, Interface Designer, Experience architecture: Offer Manager, DXP and EOC.
-
UX | Interaction Designer
Ericsson, Canada
Oct 2014 - May 2017
User experience, Interface Designer : Ericsson Catalog Manager (ECM).
-
Founder | Lead Designer
IDEA 96 Studio
Jun 2012 - Jun 2015
UI & UX Design: Worked with start-ups in USA in Insurance, Media management and Customer experience.
-
Lead Creative Designer
Target Internet
Sep 2008 - Sep 2012
New begining in Canada. A new journey.
-
Founder
Thinktank Studios
May 2006 - Aug 2008
Repsonsible for many local brands in varied businesses from retail store to hospitals.
-
Creative Head
Visualtrance
Mar 2005 - Mar 2006
Worked with brands like Manipal Group, Wipro and many local brands in Bengaluru.
-
User Interface Designer
SQATECH
Oct 2003 - Jan 2005
Virtual asset management software, design to accomodate various OS including variants of Linux.
-
Co-founder
Weavedreams
Dec 2000 - Jan 2003
Animator: Character animation and special effect expert.